J.PERIOD PRODUCES NEW THEME SONG FOR THE RETURN OF "NBA INSIDE STUFF"
New York, NY (November 6, 2014) - After producing the original score for last year’s Emmy Award winning NBA documentary The Doctor, J.PERIOD returns to the NBA airwaves this season, composing the original theme song for the newly-revitalized NBA Inside Stuff on NBA TV!
The new theme song, produced by J.PERIOD and featuring James Poyser of The Roots, will kick off the action on every episode of NBA Inside Stuff throughout the 2014-2015 season.
Hosted by former NBA All-Star Grant Hill and Kristen Ledlow, the new NBA Inside Stuff updates the ground-breaking sports and entertainment all-access show, originally hosted by Emmy Award winner Ahmad Rashad. Known for its trademark off-the-court features with NBA players, NBA Inside Stuff originally aired from 1990-2005, providing fans with a unique perspective of the game.
The 30-minute show will be televised weekly throughout the NBA season, along with several special editions airing at select times during the year. The series will combine some of the franchise’s most celebrated segments—redefined versions of “Jam Session” and “Rewind”—with in-depth interviews highlighting some of the NBA’s biggest stars and more, all packaged with a fresh new look—and a new theme song provided by J.PERIOD.
Tune into NBA TV throughout the week for replays of NBA Inside Stuff, or watch new episodes every Saturday at 12 noon ET!